![]() “An essential aspect of creativity is not being afraid to fail.” - Edwin Land Quotes on Marketingġ7. “The best way to predict the future is to create it.” - Peter Druckerġ6. “Creativity about life, in all aspects, I think, is still the secret of great creative people.” - Leo Burnettġ5. “To think creatively, we must be able to look afresh at what we normally take for granted.” - George Knellerġ4. “Creativity is intelligence having fun.” - Albert Einsteinġ3. “Most consumers don’t mind hearing from brands as long as it is a solution, where we are not trying to sell something, but we are trying to solve something.” - Kelly Frederickson Quotes on Creativityġ2. “I don't subscribe to the thesis, 'Let the buyer beware,' I prefer the disregarded one that goes, 'Let the seller be honest.'” - Isaac Asimovġ1. "The first step in exceeding your customer's expectations is to know those expectations." - Roy H. “Listen to your customers, not your competitors." - Joel Spolskyĩ. ![]() “The customer expects you to have knowledge of their stuff, not just your stuff." - Jeffrey GitomerĨ. “When digital is done right, it’s like a caterpillar turning into a butterfly, but when done wrong, all you have is a really fast caterpillar.” - George Westerman Quotes on Buyer-centricityħ. A lot of technology that came in three years ago doesn’t work anymore.” - Saul BermanĦ. “The next five years will be more disruptive than the last 15. “We went from being the Flintstones to the Jetsons in 9 months.” - Dan Schulmanĥ. “90% of CEOs believe the digital economy will impact their industry, but less than 15% are executing on a digital strategy.” - MIT Sloan and CapgeminiĤ. I don’t care what industry you’re talking about.” - Kim Stevensonģ. “We’re only at the very, very beginning of this next generation of computing and I think that every industry leader will be the ones that transforms first. “It’s no longer the big beating the small, but the fast beating the slow.” - Eric PearsonĢ. Make the most of your social scrolling and enjoy a combination of classic and contemporary pearls of wisdom to spark conversations, generate ideas, and keep that marketing brain humming on all cylinders. Each speaks an important truth about the world of marketing and business today. We’ve taken some of our favorite quotes - new and old - from some of the brightest creative minds out there. Searching for a little marketing inspiration? Look no further.
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